WooCommerce development
WooCommerce development that fits the way you sell.
Custom functionality, awkward fixes and the bits that do not join up properly.
When WooCommerce is getting in the way
If WooCommerce is forcing staff into workarounds, sending customers down the wrong buying route or making simple catalogue jobs painful, I can help fix the part that is getting in the way.
Where I focus
A shop can look finished and still make daily work unnecessarily difficult. The products might need a different enquiry route, variations may be awkward to use or the information in the admin area may not answer the questions you are asking. That is the sort of work I get involved in.
The shop is only part of the job
I've run online businesses myself. I know the product page is connected to stock, supplier information, customer questions and fulfilment. A change that looks tidy on screen still needs to make sense when an order arrives.
That is why I want to understand the process before deciding which plugin setting or piece of code to change.
Examples of the work
My work includes product variation interfaces, enquiry-led ordering and custom reports based on WooCommerce data. Some examples were delivered; others were tested in staging or developed for my own shop. The individual write-ups explain the difference.
See enquiries instead of immediate payment, occupancy calculations and my own personalised-product shop.
A focused change can be enough
I'm not looking for a reason to rebuild every website. Sometimes the useful job is a better product selector, a reliable export or one clear route for customers who need advice before buying.
Where the real issue is the catalogue information, I'd rather deal with the product data than hide the problem with another front-end feature.
What does your shop need to do differently?
Send me the site or a safe sample of the data and explain what is taking too long or not working. I will focus on the smallest useful job first.
What I need to check
The existing theme, plugins, data and live ordering behaviour all affect the scope. I need to understand which products are involved, what should happen and what must continue working unchanged.
For order-related changes, agreeing test cases matters. A normal product, a variation and an enquiry-only item should not accidentally behave the same way.
What you can expect
A clearly described piece of work, the appropriate staging checks and an explanation of the result. Ongoing compatibility work and support should be agreed, not silently bundled into a one-off change.
How I work explains that approach in more detail.
Questions
Do I need a complete rebuild?
Not necessarily. I'd establish whether the issue sits in the data, configuration or functionality before recommending the size of the job.
Will you use existing plugins?
Yes, where they suit the requirement. I also write focused PHP when the business needs behaviour an existing tool does not provide sensibly.
Explore this area
- Enquiries instead of immediate checkout
- Investigating a WooCommerce background-task backlog
- Investigating WordPress backend timeouts
- Building my personalised pen shop
- A seasonal campaign across email systems
- Does this need a plugin, custom code or neither?
- How do we decide a website or data change is finished?
- Structuring WordPress content for bulk updates
HAVE SOMETHING AWKWARD?
What does your shop need to do differently?
Send me the URL, what is happening, what you have already tried and what a useful result would look like. A small anonymised sample is enough to start - do not send passwords, credentials or sensitive customer data.